Privacy policy

Privacy Policy

VitaStride United Kingdom operates this store and website, including all related information, content, features, tools, products, and services, in order to provide you, the customer, with a curated shopping experience (the "Services"). VitaStride United Kingdom is powered by Shopify, which enables us to provide the Services to you. This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase or other transaction using the Services or otherwise communicate with us. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of your personal information.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described in this Privacy Policy.

Personal Information We Collect or Process

When we use the term "personal information," we refer to information that identifies or can reasonably be linked to you or another person. Personal information does not include information that is collected anonymously or de-identified. We may collect or process the following categories of personal information:

  • Contact details: name, address, billing address, shipping address, phone number, and email address.
  • Financial information: payment card numbers, form of payment, transaction details.
  • Account information: username, password, preferences, and settings.
  • Transaction information: items viewed, added to cart, purchased, returned, exchanged, or canceled.
  • Communications: information you provide in customer support or other communications.
  • Device information: IP address, browser, device type, unique identifiers.
  • Usage information: interactions and navigation behavior on the Services.

Personal Information Sources

We may collect information:

  • Directly from you (account creation, checkout, forms, communication).
  • Automatically through cookies and tracking technologies.
  • From service providers (analytics, payment processing, shipping).
  • From partners or third parties, where permitted by law.

How We Use Your Personal Information

We may use your personal information to:

  1. Provide, Tailor, and Improve the Services Process orders, ship products, manage accounts, handle returns, provide recommendations, and enhance your shopping experience.
  2. Marketing and Advertising Send promotional emails or display personalized ads based on your activity. You may opt out at any time.
  3. Security and Fraud Prevention Authenticate accounts, secure the Services, detect fraudulent or malicious activity.
  4. Communicate with You Customer service, account notifications, order updates.
  5. Legal Compliance Comply with laws, respond to legal requests, enforce policies.

How We Disclose Personal Information

We may disclose personal information:

  • To Shopify and service providers (payment processing, IT services, shipping).
  • To business or marketing partners for advertising purposes.
  • When you direct or consent to the disclosure.
  • To our affiliates or within our corporate group.
  • In connection with business transactions (mergers, bankruptcy).
  • To comply with legal obligations.

Relationship With Shopify

Our store is hosted by Shopify, which collects and processes your data to provide platform services. Shopify may use information about your interactions with our store and other merchants. For details, see the Shopify Consumer Privacy Policy.

Third-Party Websites and Links

Our website may contain links to third-party websites. We are not responsible for their privacy practices. Review their policies before providing personal information.

Children's Data

Our Services are not intended for children, and we do not knowingly collect personal information from individuals under the age of majority in your jurisdiction.

Security and Retention

While we take reasonable measures, no system is completely secure. We retain personal information as long as needed for legal, business, and operational purposes.

Your Rights and Choices

Depending on your location, you may have rights such as:

  • Access / Know
  • Delete
  • Correct
  • Portability
  • Restrict or object to processing
  • Withdraw consent
  • Manage communication preferences

We may need to verify your identity before processing requests.

Complaints

If you have concerns about how we handle your personal information, contact us using the information below. You may also file a complaint with your local data protection authority.

International Transfers

Your personal information may be transferred, stored, or processed outside of Australia. Where required, we use approved transfer mechanisms such as Standard Contractual Clauses.

Changes to This Privacy Policy

We may update this policy periodically. Changes will be posted on our website with an updated "Last Updated" date.

Contact

For questions about our privacy practices or to exercise your rights, contact us at: